Privacy Policy

This Privacy Policy explains how ResilientNiche (“ResilientNiche,” “we,” “us,” or “our”) collects, uses, and shares information when you visit resilientniche.com, purchase our products, use our tools (such as the AI Visibility Check and the AI Visibility Tracker), or otherwise interact with our products and services (the “Services”).

ResilientNiche is a brand operated by Eros Mental LLC, the entity responsible for the personal information described here (the data controller). You can reach us at 30 Andover Road, Hartsdale, NY 10530 or malik@resilientniche.com.

1. Information We Collect

Information you provide

• Order information. When you purchase, you provide your name, email address, billing address, and payment details. Payment card information is collected and processed by our payment processors; we do not store full card numbers on our servers.
• Lead and tool inputs. When you use the AI Visibility Check, you provide your first and last name, email address, the website (brand URL) you want analyzed, your niche, and optionally the names of competitors. When you use the AI Visibility Tracker, you provide a website URL to analyze and, where login is enabled, your email address to sign in.
• Live training registration. When you register for a free live training, you provide your name, email address, and phone number, and you may choose to receive text messages about the session. We use these to confirm your seat and send you the join link and reminders.
• Account information. If you sign in to a Service, we process your email address and authentication records to create and maintain your account and associate your scans and purchases with you.
• Account & community profile. If you join the member community, you may provide a username, profile photo, and any content you post.
• Support & communications. If you email us or submit a refund request, we receive your message and any information you choose to include, including any screenshot you attach.
• Connected accounts. If you choose to connect a third-party account, such as Google Search Console, Google Analytics, or a WordPress site for one-click publishing, we store the credential for that connection in encrypted form and read only the data you have authorized (for example, search performance for your own website). Disconnecting deletes our copy of the credential.
• Workspace content. Material you add to the AI Visibility Tracker, such as knowledge-base documents, business and audience details, brand-voice notes, and podcast or interview transcripts you paste in, is stored in your workspace and used to generate your pages and drafts.

Information collected automatically

• Usage data. Server logs may record your IP address, browser type, referring URL, pages visited, and the date and time of your visit.
• Analytics, advertising, and session tools. We use third-party analytics and advertising technologies on the site, including Google Analytics 4 (traffic measurement), the Meta (Facebook) Pixel and Meta's server-side Conversions API (advertising measurement and conversion tracking), and Microsoft Clarity (session recordings and heatmaps). These tools set cookies and collect usage and device data to help us understand how visitors use the site and to measure our advertising.
• Cookies and similar technologies. We use cookies and similar technologies that are necessary to keep the site functional (for example, login sessions) as well as the analytics and advertising cookies described above (for example, Meta's _fbp and _fbc identifiers). You can control cookies through your browser settings; disabling some cookies may affect how the site works.
• Website content you ask us to analyze. When you submit a URL to one of our tools, we fetch and read publicly available pages from that website (subject to size and rate limits) and extract content from them to generate your report.

Leads collected for our customers

Some businesses that use the AI Visibility Tracker show a form on their own website offering a free guide or a free service. When you fill in one of those forms, we receive your first name, your email address, your phone number and any files you attach (for a service request), the page you were on, what you asked for, the time, and the consent statement you agreed to.

We collect and store these details on behalf of that business, which decides how they are used. Its own privacy policy, linked from the form, covers what it does with them. We use your details only to send you what you asked for, in one email from our delivery address, and to pass them to that business. We do not add you to our own lists, email you for our own purposes, or use your details for advertising.

Every email we send you about it has a link to remove your details, and using it deletes them from our systems at once. You can also ask the business, or email us. Removing your details from us does not remove copies the business has already saved in its own systems, such as its email or CRM software.

2. How We Use Information

We use the information we collect to:

• Process your purchase and deliver the Services to you.
• Run the AI Visibility Check and AI Visibility Tracker, generate your reports, and save them so you can return to them.
• Provide customer support and respond to refund requests.
• Operate, maintain, secure, and improve the website and the tools.
• Measure and improve our marketing and advertising, including conversion tracking with the analytics and advertising tools listed above.
• Send transactional emails (receipts, access details, important updates about the product you purchased) and the lead-nurture and educational emails you have opted in to. You can unsubscribe from marketing emails at any time using the link in any email.
• Detect, prevent, and respond to fraud, abuse, or security issues, and enforce usage and rate limits on our tools.
• Comply with legal obligations and enforce our Terms of Service.
• Publish de-identified and aggregated results that show how the Services perform, as described in Section 4.

3. Legal Bases (EU/UK Users)

If you are located in the European Economic Area or the United Kingdom, our legal bases for processing your personal data include: performance of a contract (delivering the product you purchased or the report you requested), our legitimate interests (running and improving the Services, securing the site), your consent (where required, e.g., for marketing communications, analytics, or advertising cookies), and compliance with legal obligations.

4. How We Share Information

We do not sell your personal information for money. We do use advertising and analytics technologies (such as the Meta Pixel and Conversions API) that may be considered “sharing” for cross-context behavioral advertising under laws like the CCPA; you can opt out at any time by emailing us (see Your Rights). Otherwise we share information only as needed to run the Services, and only with parties bound by appropriate confidentiality and data-handling obligations. The categories of service providers (subprocessors) we use include:

• Payment processors: our checkout provider and Stripe, to charge your card and process refunds.
• CRM, email, and delivery providers: including our marketing/CRM platform (GoHighLevel) and transactional email provider (Resend), to capture leads, send receipts, access instructions, and any optional emails you have opted in to, and to deliver the guides readers ask for through a business’s lead form.
• Text message provider: Twilio, to send the live-training text messages you opted in to.
• The business whose form you used: if you ask for a guide or a service through a lead form we run for a business, that business receives the details described in Section 1.
• AI providers: Anthropic (Claude), OpenAI (ChatGPT and image generation), Perplexity, and Google (Gemini). These providers receive the website content we extract, the questions we ask on your behalf when checking whether AI assistants cite you, and, where you have supplied it, the workspace content described in Section 1 (for example a transcript you paste in) so that we can generate your reports, pages, drafts, and the illustrations attached to them. We do not send them your payment details.
• Search data providers: DataForSEO, which receives the search terms and target country we look up in order to estimate how winnable a question is. We do not send it your personal information.
• Hosting, database, and infrastructure providers: including Vercel (hosting), Supabase (database and authentication), and Upstash (rate limiting), to run the website, store reports and accounts, and deliver the product.
• Analytics and advertising providers: Google (Analytics), Meta (Pixel and Conversions API), and Microsoft (Clarity), as described in Section 1. Data shared with Meta's Conversions API (such as your email and name) is hashed before transmission.
• Community platform: if you join the member community, your profile and posts are visible to other members and handled under that platform's own privacy policy.
• Legal and safety. We may share information when required by law, subpoena, or court order, or to protect the rights, safety, and property of ResilientNiche or others.
• Business transfers. If we are involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction. We will notify you (for example by email or a notice on the site) if that happens.

Text messages. We send text messages only to people who tick the box asking for them when registering for a live training: a reminder about an hour before the session and a message when it starts, about two per session. Message and data rates may apply. Reply STOP to any message to stop receiving them, or HELP for help. Texting is optional and not required to register. We do not sell, rent, or share your mobile number or your text-message opt-in with third parties or affiliates for their marketing. Mobile numbers and opt-in consent are shared only with the provider that delivers the messages (Twilio).

Published results. We may publish results from the Services on our website and in our marketing, in two forms. The first is aggregated figures across customers, such as how many questions AI assistants now name our customers for. The second is results for an individual customer with the business de-identified: we describe it only by a general industry and a broad region, and we leave out its name, website address, the text of any AI answer that names it, and any place name that would point to it. We publish a customer's name, business name, words, or screenshots only with that customer's permission. To ask us not to include your results in de-identified or aggregated form, email us (see Section 12) and we will remove them from future publications.

5. Data Retention

We retain information for as long as needed to provide the Services, comply with our legal obligations, resolve disputes, and enforce our agreements. Reports you generate are stored so that you can return to them and track changes over time. Order and tax records are typically retained for as long as required by applicable law. You can request deletion of your account-level data at any time (see “Your Rights” below).

Details collected through a business’s lead form are kept while that business’s subscription is active and deleted 30 days after it ends, or sooner if the business or you delete them.

6. Your Rights

Depending on where you live, you may have the right to:

• Access the personal information we hold about you.
• Correct inaccurate or incomplete information.
• Delete your personal information, subject to legal exceptions.
• Object to or restrict certain processing, or withdraw consent for processing based on consent.
• Opt out of targeted advertising and the sharing of your information for cross-context behavioral advertising. Email us at the address below and we will stop sharing your information for advertising. You can also block analytics and advertising cookies through your browser settings or an ad-blocking extension.
• Receive a copy of your personal information in a portable format.
• File a complaint with your local data-protection authority.

To exercise any of these rights, email malik@resilientniche.com. We may ask you to verify your identity before acting on the request.

7. Security

We take reasonable technical and organizational measures to protect information from unauthorized access, alteration, disclosure, or destruction. In practice this includes serving the site over encrypted connections (HTTPS), encrypting the third-party credentials we store for connected accounts, keeping support attachments in private storage reachable only through short-lived links, enforcing row-level access controls on our database, and limiting access to production data to authorized personnel. No system is perfectly secure, so we cannot guarantee absolute security, but we work to keep the risk low and to respond quickly to any incident.

8. Children

The Services are not directed to children under 13 (or the equivalent minimum age in your jurisdiction), and we do not knowingly collect personal information from them. If you believe a child has provided us with personal information, contact us and we will delete it.

9. International Transfers

The Services are operated from the United States. If you access them from outside the U.S., your information may be transferred to, stored, and processed in the U.S. or in other countries where our providers operate. Where required, we use appropriate safeguards for international transfers.

10. Third-Party Links

The Services may link to third-party sites or tools. We are not responsible for the privacy practices of those sites. Read their policies before sharing information with them.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top. For material changes, we will provide a more prominent notice, such as an email or a banner on the site.

12. Contact

Questions or requests about this Privacy Policy? Email us at malik@resilientniche.com.